Wage Benchmark Overview
Median Annual Salary
$95,700$46.01 per hour · $7,975 monthlyRun the numbers on your own pay
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Take-Home Pay Explorer
Market Research Analysts and Marketing Specialists Wage Percentiles in San Diego-Chula Vista-Carlsbad, CA
Official survey estimates from the U.S. Bureau of Labor Statistics (BLS). Full-time calculations assume standard 2,080 annual working hours.
| Earning Tier | Hourly Wage | Monthly Gross | Annual Gross | Est. Annual Net (CA) |
|---|---|---|---|---|
| 10th Percentile | $23.56/hr | $4,083 | $49,000 | $40,572 |
| 25th Percentile | $31.73/hr | $5,500 | $66,000 | $53,156 |
| Median (50th Percentile)Metro Benchmark | $46.01/hr | $7,975 | $95,700 | $71,500 |
| 75th Percentile | $65.38/hr | $11,333 | $136,000 | $95,819 |
| 90th Percentile | $88.22/hr | $15,292 | $183,500 | $123,868 |
Cost of Living & Purchasing Power in San Diego-Chula Vista-Carlsbad, CA
A dollar does not buy the same basket of goods everywhere. Compare how $$95,700 measures up against local economic conditions:
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Compare market research analysts salaries statewide and examine overall earnings in California:
Frequently Asked Questions About Market Research Analysts and Marketing Specialists Pay in San Diego-Chula Vista-Carlsbad, CA
What is the median salary for market research analysts in San Diego-Chula Vista-Carlsbad, CA?
The official BLS median annual wage for market research analysts in San Diego-Chula Vista-Carlsbad, CA is $95,700, which equates to approximately $7,975 per month or $46.01 per hour for a 2,080-hour work year.
What is the hourly pay for market research analysts in San Diego-Chula Vista-Carlsbad, CA?
The median hourly wage for market research analysts in San Diego-Chula Vista-Carlsbad, CA is $46.01 per hour based on the BLS survey. One in ten earned less than $23.56/hour and one in ten earned more than $88.22/hour.
What is the pay range for market research analysts in San Diego-Chula Vista-Carlsbad, CA?
BLS wage estimates for market research analysts in San Diego-Chula Vista-Carlsbad, CA span from $49,000 at the 10th percentile to $66,000 at the 25th, $136,000 at the 75th, and $183,500 at the 90th. These are wage distribution points, not experience levels.
How much do market research analysts take home after taxes in San Diego-Chula Vista-Carlsbad, CA?
On a median gross salary of $95,700, an estimated $71,500 lands in net take-home pay per year ($2,750 biweekly) for a single filer claiming the standard deduction in California in 2026. Total tax withholding equals $24,200 (an effective rate of 25.3%).
How much do market research analysts make per month in San Diego-Chula Vista-Carlsbad, CA?
On the median annual salary of $95,700, gross monthly income is $7,975. After federal, FICA, and California state income taxes, estimated net take-home pay is $5,958 per month (or $2,750 every two weeks).
Is $95,700 a good salary in San Diego-Chula Vista-Carlsbad, CA?
At $95,700, the median salary for market research analysts is 90.1% of the San Diego-Chula Vista-Carlsbad, CA median household income ($106,268). According to the U.S. Bureau of Economic Analysis (BEA), the metropolitan price parity index is 111.9, making regional consumer goods and services 11.9% more expensive than the U.S. average.