Reading, PA · BLS OEWS & BEA Regional Data

Market Research Analyst Salary in Reading, PA

In the Reading, PA metropolitan area, market research analysts earned a median annual wage of $68,400 ($32.88/hour) in the BLS May 2025 OEWS survey. The 10th percentile was $34,000/year and the 90th was $128,100/year; these percentiles do not measure years of experience. Applying 2026 federal and Pennsylvania tax rules to the survey median leaves an estimated $54,850 in take-home pay. The metro price index is 97.1 against a national baseline of 100.

Wage Benchmark Overview

Median Annual Salary

$68,400$32.88 per hour · $5,700 monthly
10th Percentile$34,000$16.35/hr base
25th Percentile$49,500$23.80/hr base
75th Percentile$96,200$46.25/hr base
90th Percentile$128,100$61.59/hr base

Run the numbers on your own pay

Same U.S. tax tables as the rest of the site. Change the salary, state, or filing status.

Take-Home Pay Explorer

$68,400
$25,000$140,000
Filing status:
Gross salary breakdown$68,400
Net 80%
Fed 9%
PA 3%
FICA 8%
Annual take-home$54,850After all taxes
Monthly deposit$4,571Estimated per month
Biweekly paycheck$2,110Every 2 weeks (26/yr)
Effective tax rate19.8%Total tax burden
Federal income tax$6,218 / yr
Pennsylvania state income tax$2,100 / yr
FICA (Social Security & Medicare)$5,233 / yr

Market Research Analysts and Marketing Specialists Wage Percentiles in Reading, PA

Official survey estimates from the U.S. Bureau of Labor Statistics (BLS). Full-time calculations assume standard 2,080 annual working hours.

Wage Distribution for Market Research Analysts and Marketing Specialists in the Reading, PA Metropolitan Area
Earning TierHourly WageMonthly GrossAnnual GrossEst. Annual Net (PA)
10th Percentile$16.35/hr$2,833$34,000$28,455
25th Percentile$23.80/hr$4,125$49,500$40,434
Median (50th Percentile)Metro Benchmark$32.88/hr$5,700$68,400$54,850
75th Percentile$46.25/hr$8,017$96,200$73,553
90th Percentile$61.59/hr$10,675$128,100$94,890

Cost of Living & Purchasing Power in Reading, PA

A dollar does not buy the same basket of goods everywhere. Compare how $$68,400 measures up against local economic conditions:

Metro Median Household Income$79,777Census Bureau ACS
BEA Price Parity Index97.12.9% below national average
Individual vs Household Ratio85.7%of area median income

Compare market research analysts salaries statewide and examine overall earnings in Pennsylvania:

Frequently Asked Questions About Market Research Analysts and Marketing Specialists Pay in Reading, PA

What is the median salary for market research analysts in Reading, PA?

The official BLS median annual wage for market research analysts in Reading, PA is $68,400, which equates to approximately $5,700 per month or $32.88 per hour for a 2,080-hour work year.

What is the hourly pay for market research analysts in Reading, PA?

The median hourly wage for market research analysts in Reading, PA is $32.88 per hour based on the BLS survey. One in ten earned less than $16.35/hour and one in ten earned more than $61.59/hour.

What is the pay range for market research analysts in Reading, PA?

BLS wage estimates for market research analysts in Reading, PA span from $34,000 at the 10th percentile to $49,500 at the 25th, $96,200 at the 75th, and $128,100 at the 90th. These are wage distribution points, not experience levels.

How much do market research analysts take home after taxes in Reading, PA?

On a median gross salary of $68,400, an estimated $54,850 lands in net take-home pay per year ($2,110 biweekly) for a single filer claiming the standard deduction in Pennsylvania in 2026. Total tax withholding equals $13,550 (an effective rate of 19.8%).

How much do market research analysts make per month in Reading, PA?

On the median annual salary of $68,400, gross monthly income is $5,700. After federal, FICA, and Pennsylvania state income taxes, estimated net take-home pay is $4,571 per month (or $2,110 every two weeks).

Is $68,400 a good salary in Reading, PA?

At $68,400, the median salary for market research analysts is 85.7% of the Reading, PA median household income ($79,777). According to the U.S. Bureau of Economic Analysis (BEA), the metropolitan price parity index is 97.1, making regional consumer goods and services 2.9% cheaper than the U.S. average.