Orlando-Kissimmee-Sanford, FL · BLS OEWS & BEA Regional Data

Market Research Analyst Salary in Orlando-Kissimmee-Sanford, FL

In the Orlando-Kissimmee-Sanford, FL metropolitan area, market research analysts earned a median annual wage of $74,000 ($35.58/hour) in the BLS May 2025 OEWS survey. The 10th percentile was $38,100/year and the 90th was $128,000/year; these percentiles do not measure years of experience. Applying 2026 federal and Florida tax rules to the survey median leaves an estimated $60,889 in take-home pay. The metro price index is 101.4 against a national baseline of 100.

Wage Benchmark Overview

Median Annual Salary

$74,000$35.58 per hour · $6,167 monthly
10th Percentile$38,100$18.32/hr base
25th Percentile$51,600$24.81/hr base
75th Percentile$97,700$46.97/hr base
90th Percentile$128,000$61.54/hr base

Run the numbers on your own pay

Same U.S. tax tables as the rest of the site. Change the salary, state, or filing status.

Take-Home Pay Explorer

$74,000
$25,000$150,000
Filing status:
Gross salary breakdown$74,000
Net 82%
Fed 10%
FICA 8%
Annual take-home$60,889After all taxes
Monthly deposit$5,074Estimated per month
Biweekly paycheck$2,342Every 2 weeks (26/yr)
Effective tax rate17.7%Total tax burden
Federal income tax$7,450 / yr
Florida state income taxNo state wage tax$0
FICA (Social Security & Medicare)$5,661 / yr

Market Research Analysts and Marketing Specialists Wage Percentiles in Orlando-Kissimmee-Sanford, FL

Official survey estimates from the U.S. Bureau of Labor Statistics (BLS). Full-time calculations assume standard 2,080 annual working hours.

Wage Distribution for Market Research Analysts and Marketing Specialists in the Orlando-Kissimmee-Sanford, FL Metropolitan Area
Earning TierHourly WageMonthly GrossAnnual GrossEst. Annual Net (FL)
10th Percentile$18.32/hr$3,175$38,100$32,793
25th Percentile$24.81/hr$4,300$51,600$43,641
Median (50th Percentile)Metro Benchmark$35.58/hr$6,167$74,000$60,889
75th Percentile$46.97/hr$8,142$97,700$77,562
90th Percentile$61.54/hr$10,667$128,000$98,754

Cost of Living & Purchasing Power in Orlando-Kissimmee-Sanford, FL

A dollar does not buy the same basket of goods everywhere. Compare how $$74,000 measures up against local economic conditions:

Metro Median Household Income$78,533Census Bureau ACS
BEA Price Parity Index101.41.4% above national average
Individual vs Household Ratio94.2%of area median income

Compare market research analysts salaries statewide and examine overall earnings in Florida:

Frequently Asked Questions About Market Research Analysts and Marketing Specialists Pay in Orlando-Kissimmee-Sanford, FL

What is the median salary for market research analysts in Orlando-Kissimmee-Sanford, FL?

The official BLS median annual wage for market research analysts in Orlando-Kissimmee-Sanford, FL is $74,000, which equates to approximately $6,167 per month or $35.58 per hour for a 2,080-hour work year.

What is the hourly pay for market research analysts in Orlando-Kissimmee-Sanford, FL?

The median hourly wage for market research analysts in Orlando-Kissimmee-Sanford, FL is $35.58 per hour based on the BLS survey. One in ten earned less than $18.32/hour and one in ten earned more than $61.54/hour.

What is the pay range for market research analysts in Orlando-Kissimmee-Sanford, FL?

BLS wage estimates for market research analysts in Orlando-Kissimmee-Sanford, FL span from $38,100 at the 10th percentile to $51,600 at the 25th, $97,700 at the 75th, and $128,000 at the 90th. These are wage distribution points, not experience levels.

How much do market research analysts take home after taxes in Orlando-Kissimmee-Sanford, FL?

On a median gross salary of $74,000, an estimated $60,889 lands in net take-home pay per year ($2,342 biweekly) for a single filer claiming the standard deduction in Florida in 2026. Total tax withholding equals $13,111 (an effective rate of 17.7%).

How much do market research analysts make per month in Orlando-Kissimmee-Sanford, FL?

On the median annual salary of $74,000, gross monthly income is $6,167. After federal, FICA, and Florida state income taxes, estimated net take-home pay is $5,074 per month (or $2,342 every two weeks).

Is $74,000 a good salary in Orlando-Kissimmee-Sanford, FL?

At $74,000, the median salary for market research analysts is 94.2% of the Orlando-Kissimmee-Sanford, FL median household income ($78,533). According to the U.S. Bureau of Economic Analysis (BEA), the metropolitan price parity index is 101.4, making regional consumer goods and services 1.4% more expensive than the U.S. average.