Omaha, NE-IA · BLS OEWS & BEA Regional Data

Market Research Analyst Salary in Omaha, NE-IA

In the Omaha, NE-IA metropolitan area, market research analysts earned a median annual wage of $69,500 ($33.41/hour) in the BLS May 2025 OEWS survey. The 10th percentile was $42,100/year and the 90th was $127,900/year; these percentiles do not measure years of experience. Applying 2026 federal and Iowa tax rules to the survey median leaves an estimated $55,734 in take-home pay. The metro price index is 91.9 against a national baseline of 100.

Wage Benchmark Overview

Median Annual Salary

$69,500$33.41 per hour · $5,792 monthly
10th Percentile$42,100$20.24/hr base
25th Percentile$52,400$25.19/hr base
75th Percentile$89,700$43.13/hr base
90th Percentile$127,900$61.49/hr base

Run the numbers on your own pay

Same U.S. tax tables as the rest of the site. Change the salary, state, or filing status.

Take-Home Pay Explorer

$69,500
$25,000$140,000
Filing status:
Gross salary breakdown$69,500
Net 80%
Fed 9%
IA 3%
FICA 8%
Annual take-home$55,734After all taxes
Monthly deposit$4,645Estimated per month
Biweekly paycheck$2,144Every 2 weeks (26/yr)
Effective tax rate19.8%Total tax burden
Federal income tax$6,460 / yr
Iowa state income tax$1,989 / yr
FICA (Social Security & Medicare)$5,317 / yr

Market Research Analysts and Marketing Specialists Wage Percentiles in Omaha, NE-IA

Official survey estimates from the U.S. Bureau of Labor Statistics (BLS). Full-time calculations assume standard 2,080 annual working hours.

Wage Distribution for Market Research Analysts and Marketing Specialists in the Omaha, NE-IA Metropolitan Area
Earning TierHourly WageMonthly GrossAnnual GrossEst. Annual Net (IA)
10th Percentile$20.24/hr$3,508$42,100$35,059
25th Percentile$25.19/hr$4,367$52,400$42,944
Median (50th Percentile)Metro Benchmark$33.41/hr$5,792$69,500$55,734
75th Percentile$43.13/hr$7,475$89,700$69,177
90th Percentile$61.49/hr$10,658$127,900$94,477

Cost of Living & Purchasing Power in Omaha, NE-IA

A dollar does not buy the same basket of goods everywhere. Compare how $$69,500 measures up against local economic conditions:

Metro Median Household Income$84,829Census Bureau ACS
BEA Price Parity Index91.98.1% below national average
Individual vs Household Ratio81.9%of area median income

Compare market research analysts salaries statewide and examine overall earnings in Iowa:

Frequently Asked Questions About Market Research Analysts and Marketing Specialists Pay in Omaha, NE-IA

What is the median salary for market research analysts in Omaha, NE-IA?

The official BLS median annual wage for market research analysts in Omaha, NE-IA is $69,500, which equates to approximately $5,792 per month or $33.41 per hour for a 2,080-hour work year.

What is the hourly pay for market research analysts in Omaha, NE-IA?

The median hourly wage for market research analysts in Omaha, NE-IA is $33.41 per hour based on the BLS survey. One in ten earned less than $20.24/hour and one in ten earned more than $61.49/hour.

What is the pay range for market research analysts in Omaha, NE-IA?

BLS wage estimates for market research analysts in Omaha, NE-IA span from $42,100 at the 10th percentile to $52,400 at the 25th, $89,700 at the 75th, and $127,900 at the 90th. These are wage distribution points, not experience levels.

How much do market research analysts take home after taxes in Omaha, NE-IA?

On a median gross salary of $69,500, an estimated $55,734 lands in net take-home pay per year ($2,144 biweekly) for a single filer claiming the standard deduction in Iowa in 2026. Total tax withholding equals $13,766 (an effective rate of 19.8%).

How much do market research analysts make per month in Omaha, NE-IA?

On the median annual salary of $69,500, gross monthly income is $5,792. After federal, FICA, and Iowa state income taxes, estimated net take-home pay is $4,645 per month (or $2,144 every two weeks).

Is $69,500 a good salary in Omaha, NE-IA?

At $69,500, the median salary for market research analysts is 81.9% of the Omaha, NE-IA median household income ($84,829). According to the U.S. Bureau of Economic Analysis (BEA), the metropolitan price parity index is 91.9, making regional consumer goods and services 8.1% cheaper than the U.S. average.