Iowa City, IA · BLS OEWS & BEA Regional Data

Market Research Analyst Salary in Iowa City, IA

In the Iowa City, IA metropolitan area, market research analysts earned a median annual wage of $69,200 ($33.27/hour) in the BLS May 2025 OEWS survey. The 10th percentile was $41,900/year and the 90th was $127,300/year; these percentiles do not measure years of experience. Applying 2026 federal and Iowa tax rules to the survey median leaves an estimated $55,534 in take-home pay. The metro price index is 91.5 against a national baseline of 100.

Wage Benchmark Overview

Median Annual Salary

$69,200$33.27 per hour · $5,767 monthly
10th Percentile$41,900$20.14/hr base
25th Percentile$52,100$25.05/hr base
75th Percentile$89,300$42.93/hr base
90th Percentile$127,300$61.20/hr base

Run the numbers on your own pay

Same U.S. tax tables as the rest of the site. Change the salary, state, or filing status.

Take-Home Pay Explorer

$69,200
$25,000$140,000
Filing status:
Gross salary breakdown$69,200
Net 80%
Fed 9%
IA 3%
FICA 8%
Annual take-home$55,534After all taxes
Monthly deposit$4,628Estimated per month
Biweekly paycheck$2,136Every 2 weeks (26/yr)
Effective tax rate19.8%Total tax burden
Federal income tax$6,394 / yr
Iowa state income tax$1,978 / yr
FICA (Social Security & Medicare)$5,294 / yr

Market Research Analysts and Marketing Specialists Wage Percentiles in Iowa City, IA

Official survey estimates from the U.S. Bureau of Labor Statistics (BLS). Full-time calculations assume standard 2,080 annual working hours.

Wage Distribution for Market Research Analysts and Marketing Specialists in the Iowa City, IA Metropolitan Area
Earning TierHourly WageMonthly GrossAnnual GrossEst. Annual Net (IA)
10th Percentile$20.14/hr$3,492$41,900$34,906
25th Percentile$25.05/hr$4,342$52,100$42,714
Median (50th Percentile)Metro Benchmark$33.27/hr$5,767$69,200$55,534
75th Percentile$42.93/hr$7,442$89,300$68,911
90th Percentile$61.20/hr$10,608$127,300$94,090

Cost of Living & Purchasing Power in Iowa City, IA

A dollar does not buy the same basket of goods everywhere. Compare how $$69,200 measures up against local economic conditions:

Metro Median Household Income$75,088Census Bureau ACS
BEA Price Parity Index91.58.5% below national average
Individual vs Household Ratio92.2%of area median income

Compare market research analysts salaries statewide and examine overall earnings in Iowa:

Frequently Asked Questions About Market Research Analysts and Marketing Specialists Pay in Iowa City, IA

What is the median salary for market research analysts in Iowa City, IA?

The official BLS median annual wage for market research analysts in Iowa City, IA is $69,200, which equates to approximately $5,767 per month or $33.27 per hour for a 2,080-hour work year.

What is the hourly pay for market research analysts in Iowa City, IA?

The median hourly wage for market research analysts in Iowa City, IA is $33.27 per hour based on the BLS survey. One in ten earned less than $20.14/hour and one in ten earned more than $61.20/hour.

What is the pay range for market research analysts in Iowa City, IA?

BLS wage estimates for market research analysts in Iowa City, IA span from $41,900 at the 10th percentile to $52,100 at the 25th, $89,300 at the 75th, and $127,300 at the 90th. These are wage distribution points, not experience levels.

How much do market research analysts take home after taxes in Iowa City, IA?

On a median gross salary of $69,200, an estimated $55,534 lands in net take-home pay per year ($2,136 biweekly) for a single filer claiming the standard deduction in Iowa in 2026. Total tax withholding equals $13,666 (an effective rate of 19.7%).

How much do market research analysts make per month in Iowa City, IA?

On the median annual salary of $69,200, gross monthly income is $5,767. After federal, FICA, and Iowa state income taxes, estimated net take-home pay is $4,628 per month (or $2,136 every two weeks).

Is $69,200 a good salary in Iowa City, IA?

At $69,200, the median salary for market research analysts is 92.2% of the Iowa City, IA median household income ($75,088). According to the U.S. Bureau of Economic Analysis (BEA), the metropolitan price parity index is 91.5, making regional consumer goods and services 8.5% cheaper than the U.S. average.