Winchester, VA-WV · BLS OEWS & BEA Regional Data

Market Research Analyst Salary in Winchester, VA-WV

In the Winchester, VA-WV metropolitan area, market research analysts earned a median annual wage of $73,400 ($35.29/hour) in the BLS May 2025 OEWS survey. The 10th percentile was $38,300/year and the 90th was $146,200/year; these percentiles do not measure years of experience. Applying 2026 federal and Virginia tax rules to the survey median leaves an estimated $57,061 in take-home pay. The metro price index is 96.5 against a national baseline of 100.

Wage Benchmark Overview

Median Annual Salary

$73,400$35.29 per hour · $6,117 monthly
10th Percentile$38,300$18.41/hr base
25th Percentile$54,300$26.11/hr base
75th Percentile$100,800$48.46/hr base
90th Percentile$146,200$70.29/hr base

Run the numbers on your own pay

Same U.S. tax tables as the rest of the site. Change the salary, state, or filing status.

Take-Home Pay Explorer

$73,400
$25,000$150,000
Filing status:
Gross salary breakdown$73,400
Net 78%
Fed 10%
VA 5%
FICA 8%
Annual take-home$57,061After all taxes
Monthly deposit$4,755Estimated per month
Biweekly paycheck$2,195Every 2 weeks (26/yr)
Effective tax rate22.3%Total tax burden
Federal income tax$7,318 / yr
Virginia state income tax$3,406 / yr
FICA (Social Security & Medicare)$5,615 / yr

Market Research Analysts and Marketing Specialists Wage Percentiles in Winchester, VA-WV

Official survey estimates from the U.S. Bureau of Labor Statistics (BLS). Full-time calculations assume standard 2,080 annual working hours.

Wage Distribution for Market Research Analysts and Marketing Specialists in the Winchester, VA-WV Metropolitan Area
Earning TierHourly WageMonthly GrossAnnual GrossEst. Annual Net (VA)
10th Percentile$18.41/hr$3,192$38,300$31,566
25th Percentile$26.11/hr$4,525$54,300$43,502
Median (50th Percentile)Metro Benchmark$35.29/hr$6,117$73,400$57,061
75th Percentile$48.46/hr$8,400$100,800$74,761
90th Percentile$70.29/hr$12,183$146,200$103,601

Cost of Living & Purchasing Power in Winchester, VA-WV

A dollar does not buy the same basket of goods everywhere. Compare how $$73,400 measures up against local economic conditions:

Metro Median Household Income$84,298Census Bureau ACS
BEA Price Parity Index96.53.5% below national average
Individual vs Household Ratio87.1%of area median income

Compare market research analysts salaries statewide and examine overall earnings in Virginia:

Frequently Asked Questions About Market Research Analysts and Marketing Specialists Pay in Winchester, VA-WV

What is the median salary for market research analysts in Winchester, VA-WV?

The official BLS median annual wage for market research analysts in Winchester, VA-WV is $73,400, which equates to approximately $6,117 per month or $35.29 per hour for a 2,080-hour work year.

What is the hourly pay for market research analysts in Winchester, VA-WV?

The median hourly wage for market research analysts in Winchester, VA-WV is $35.29 per hour based on the BLS survey. One in ten earned less than $18.41/hour and one in ten earned more than $70.29/hour.

What is the pay range for market research analysts in Winchester, VA-WV?

BLS wage estimates for market research analysts in Winchester, VA-WV span from $38,300 at the 10th percentile to $54,300 at the 25th, $100,800 at the 75th, and $146,200 at the 90th. These are wage distribution points, not experience levels.

How much do market research analysts take home after taxes in Winchester, VA-WV?

On a median gross salary of $73,400, an estimated $57,061 lands in net take-home pay per year ($2,195 biweekly) for a single filer claiming the standard deduction in Virginia in 2026. Total tax withholding equals $16,340 (an effective rate of 22.3%).

How much do market research analysts make per month in Winchester, VA-WV?

On the median annual salary of $73,400, gross monthly income is $6,117. After federal, FICA, and Virginia state income taxes, estimated net take-home pay is $4,755 per month (or $2,195 every two weeks).

Is $73,400 a good salary in Winchester, VA-WV?

At $73,400, the median salary for market research analysts is 87.1% of the Winchester, VA-WV median household income ($84,298). According to the U.S. Bureau of Economic Analysis (BEA), the metropolitan price parity index is 96.5, making regional consumer goods and services 3.5% cheaper than the U.S. average.