Traverse City, MI · BLS OEWS & BEA Regional Data

Market Research Analyst Salary in Traverse City, MI

In the Traverse City, MI metropolitan area, market research analysts earned a median annual wage of $64,800 ($31.15/hour) in the BLS May 2025 OEWS survey. The 10th percentile was $39,700/year and the 90th was $123,400/year; these percentiles do not measure years of experience. Applying 2026 federal and Michigan tax rules to the survey median leaves an estimated $51,744 in take-home pay. The metro price index is 93.4 against a national baseline of 100.

Wage Benchmark Overview

Median Annual Salary

$64,800$31.15 per hour · $5,400 monthly
10th Percentile$39,700$19.09/hr base
25th Percentile$48,500$23.32/hr base
75th Percentile$94,900$45.63/hr base
90th Percentile$123,400$59.33/hr base

Run the numbers on your own pay

Same U.S. tax tables as the rest of the site. Change the salary, state, or filing status.

Take-Home Pay Explorer

$64,800
$25,000$130,000
Filing status:
Gross salary breakdown$64,800
Net 80%
Fed 9%
MI 4%
FICA 8%
Annual take-home$51,744After all taxes
Monthly deposit$4,312Estimated per month
Biweekly paycheck$1,990Every 2 weeks (26/yr)
Effective tax rate20.2%Total tax burden
Federal income tax$5,596 / yr
Michigan state income tax$2,503 / yr
FICA (Social Security & Medicare)$4,957 / yr

Market Research Analysts and Marketing Specialists Wage Percentiles in Traverse City, MI

Official survey estimates from the U.S. Bureau of Labor Statistics (BLS). Full-time calculations assume standard 2,080 annual working hours.

Wage Distribution for Market Research Analysts and Marketing Specialists in the Traverse City, MI Metropolitan Area
Earning TierHourly WageMonthly GrossAnnual GrossEst. Annual Net (MI)
10th Percentile$19.09/hr$3,308$39,700$32,642
25th Percentile$23.32/hr$4,042$48,500$39,339
Median (50th Percentile)Metro Benchmark$31.15/hr$5,400$64,800$51,744
75th Percentile$45.63/hr$7,908$94,900$71,810
90th Percentile$59.33/hr$10,283$123,400$90,616

Cost of Living & Purchasing Power in Traverse City, MI

A dollar does not buy the same basket of goods everywhere. Compare how $$64,800 measures up against local economic conditions:

Metro Median Household Income$80,889Census Bureau ACS
BEA Price Parity Index93.46.6% below national average
Individual vs Household Ratio80.1%of area median income

Compare market research analysts salaries statewide and examine overall earnings in Michigan:

Frequently Asked Questions About Market Research Analysts and Marketing Specialists Pay in Traverse City, MI

What is the median salary for market research analysts in Traverse City, MI?

The official BLS median annual wage for market research analysts in Traverse City, MI is $64,800, which equates to approximately $5,400 per month or $31.15 per hour for a 2,080-hour work year.

What is the hourly pay for market research analysts in Traverse City, MI?

The median hourly wage for market research analysts in Traverse City, MI is $31.15 per hour based on the BLS survey. One in ten earned less than $19.09/hour and one in ten earned more than $59.33/hour.

What is the pay range for market research analysts in Traverse City, MI?

BLS wage estimates for market research analysts in Traverse City, MI span from $39,700 at the 10th percentile to $48,500 at the 25th, $94,900 at the 75th, and $123,400 at the 90th. These are wage distribution points, not experience levels.

How much do market research analysts take home after taxes in Traverse City, MI?

On a median gross salary of $64,800, an estimated $51,744 lands in net take-home pay per year ($1,990 biweekly) for a single filer claiming the standard deduction in Michigan in 2026. Total tax withholding equals $13,056 (an effective rate of 20.1%).

How much do market research analysts make per month in Traverse City, MI?

On the median annual salary of $64,800, gross monthly income is $5,400. After federal, FICA, and Michigan state income taxes, estimated net take-home pay is $4,312 per month (or $1,990 every two weeks).

Is $64,800 a good salary in Traverse City, MI?

At $64,800, the median salary for market research analysts is 80.1% of the Traverse City, MI median household income ($80,889). According to the U.S. Bureau of Economic Analysis (BEA), the metropolitan price parity index is 93.4, making regional consumer goods and services 6.6% cheaper than the U.S. average.