Wage Benchmark Overview
Median Annual Salary
$70,600$33.94 per hour · $5,883 monthlyRun the numbers on your own pay
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Take-Home Pay Explorer
Market Research Analysts and Marketing Specialists Wage Percentiles in Gainesville, FL
Official survey estimates from the U.S. Bureau of Labor Statistics (BLS). Full-time calculations assume standard 2,080 annual working hours.
| Earning Tier | Hourly Wage | Monthly Gross | Annual Gross | Est. Annual Net (FL) |
|---|---|---|---|---|
| 10th Percentile | $17.45/hr | $3,025 | $36,300 | $31,347 |
| 25th Percentile | $23.65/hr | $4,100 | $49,200 | $41,712 |
| Median (50th Percentile)Metro Benchmark | $33.94/hr | $5,883 | $70,600 | $58,497 |
| 75th Percentile | $44.81/hr | $7,767 | $93,200 | $74,396 |
| 90th Percentile | $58.70/hr | $10,175 | $122,100 | $94,721 |
Cost of Living & Purchasing Power in Gainesville, FL
A dollar does not buy the same basket of goods everywhere. Compare how $$70,600 measures up against local economic conditions:
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Compare market research analysts salaries statewide and examine overall earnings in Florida:
Frequently Asked Questions About Market Research Analysts and Marketing Specialists Pay in Gainesville, FL
What is the median salary for market research analysts in Gainesville, FL?
The official BLS median annual wage for market research analysts in Gainesville, FL is $70,600, which equates to approximately $5,883 per month or $33.94 per hour for a 2,080-hour work year.
What is the hourly pay for market research analysts in Gainesville, FL?
The median hourly wage for market research analysts in Gainesville, FL is $33.94 per hour based on the BLS survey. One in ten earned less than $17.45/hour and one in ten earned more than $58.70/hour.
What is the pay range for market research analysts in Gainesville, FL?
BLS wage estimates for market research analysts in Gainesville, FL span from $36,300 at the 10th percentile to $49,200 at the 25th, $93,200 at the 75th, and $122,100 at the 90th. These are wage distribution points, not experience levels.
How much do market research analysts take home after taxes in Gainesville, FL?
On a median gross salary of $70,600, an estimated $58,497 lands in net take-home pay per year ($2,250 biweekly) for a single filer claiming the standard deduction in Florida in 2026. Total tax withholding equals $12,103 (an effective rate of 17.1%).
How much do market research analysts make per month in Gainesville, FL?
On the median annual salary of $70,600, gross monthly income is $5,883. After federal, FICA, and Florida state income taxes, estimated net take-home pay is $4,875 per month (or $2,250 every two weeks).
Is $70,600 a good salary in Gainesville, FL?
At $70,600, the median salary for market research analysts is 114.9% of the Gainesville, FL median household income ($61,468). According to the U.S. Bureau of Economic Analysis (BEA), the metropolitan price parity index is 96.7, making regional consumer goods and services 3.3% cheaper than the U.S. average.